Between 2023 and 2033, the Oceania digital textile printer market is projected to grow rapidly at a CAGR of 4.3%. By 2033, its value will likely exceed $150 million. By 2023 the market will likely surpass a value of approximately US$ 98,4 million.
Future Market Insights predicts that Oceania’s demand for digital textile print will grow as a result the growing ecommerce distribution sector. E-commerce allows small and medium textile producers to easily reach a large consumer base.
The e-commerce has been a great benefit to those who live in remote areas or are underserved. On-demand printing is becoming more popular, and digital textile print technologies can fill this demand.
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Textile industry customization and personalization has been boosted by e-commerce. It is partly due to the fact that users have more choices because of the ease and capacity of using the internet interface.
The modern consumer prefers specialized, personalized products that can be produced using flexible digital textile print techniques.
E-commerce sites are also fueling the demand for sustainable fabrics as consumers become increasingly aware of their impact on the environment.
It is now a standard in the industry to use less water, and reduce energy and chemicals. Digital textile printing is therefore more environmentally friendly than conventional textile printing.
The stiff competition in the market has led to an increase in demand for printing options that are versatile and affordable. The stiff competition in this market has encouraged small and medium businesses to adopt digital printing technology for textiles at an accelerated rate. This trend will continue to drive market growth in the future.
Oceania Digital Textile Printers: Market Study Key Takeaways
- Oceania’s digital textile printing industry will reach a market value of US$ 98.4 Million By the year 2023.
- The market will reach a size of US$ 150 Million By the end of forecast period 2023-2033.
- It is important to note that the word “you” means “you”. CAGR For the period 2023-2033, it is estimated that the market will be at 3%.
- Clothing & Apparels End Use segment is anticipated to offer an impressive absolute dollar opportunity of US$ 25.4 million Between 2023-2033.
- Australia will be the leading market for digital fabric printers in Oceania, accounting for a value of total market. US$ 71.6 millions In 2023.
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“Oceania is experiencing a rapid expansion of digital textile printing due to the region’s growing need for affordable, on-demand textile printing. The use of eco-friendly inks and direct to fabric printing technology have allowed for the printing of textiles at a low price and of high quality. Digital textile printing is becoming more popular as e-commerce distribution expands. This is expected to provide small and medium-sized textile manufacturers with access to a larger consumer base and satisfy the increased demand for customization and personalisation.” – says an FMI analyst.
Digital Textile Printing Market Landscape Competitive Landscape
Oceania’s digital textile market is characterized by key companies adopting a variety of strategies to stay competitive. Consolidation is one of the major strategies, but there are also other moves such as acquisitions, mergers, and product innovation.
HP Inc., Brother International Corporation, Seiko Epson Corporation, Konica Minolta, Inc., Colorjet Group, The M&R Companies, Mimaki Engineering Co., Ltd., Aeoon Technologies GmbH, HGS Machines, Ricoh Company, Ltd, Electronics for Imaging, Inc., Kornit Digital, and others are prominent players in the digital textile printing market. The digital textile printer market in Oceania is fragmented. Tier 1 players hold 20-25% of the market.
As an example
- In October 2021, Kornit Digital announced a new partnership with Amazon, which will allow Amazon sellers to access Kornit’s digital textile printing technology to create and sell customized printed apparel.
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Oceania Digital Textile Printer Market, by Category
By Printer Type
- Direct to Garment Printer
- Direct to fabric (DTF), Printer
- Then, you can also use Polyester
- Other Substrates
By Printer Type:
- Industrial Printer
- Desktop Printer
By Sales Channel:
- Manufacturers (Direct sales)
- Distributors/ Suppliers
- Buy it Now
By End Use
- Clothing & Apparels
- Golf shirts
- Others (Jackets, Tie, etc.)
- Bed Linens
- Carpets & Curtains
- Others (Napkins, Towel, etc.)
- Technical Textiles
- Others (Flags & Banners)
- New Zealand
- Papua New Guinea
Future Market Insights, Inc. (ESOMAR certified, Stevie Award – recipient market research organization and a member of Greater New York Chamber of Commerce) provides in-depth insights into governing factors elevating the demand in the market. The report reveals the opportunities for market growth by segment based on Source, Application and Sales Channel over the next 10 years.
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